Use of personal data
The web shop drdenimjeans.com is run by Dr Denim Web AB, a legal entity incorporated in Sweden with company registration number 556901-9697, Kungsgatan 7A, SE-411 19 Göteborg, referred to below as ”drdenimjeans.com” or ”we/us”. We, Dr Denim Web AB, running the drdenimjeans.com web shop, will handle your personal data. Dr Denim, in this context, means the group of associated companies which includes Dr Denim Web AB. The primary purpose of using your personal data is for us to be able to fulfil our obligations towards you as a customer of ours, partly by personalizing our website. Your personal data may also be used to provide you with relevant information and offers from us. This means that Dr Denim will use your data for marketing purposes. The information which we will use is primarily the data you provide when creating a user account with drdenimjeans.com and/or make a purchase. By approving these terms, you agree to allow us to use your data as explained above. According to § 26 Personal Data Act (“personuppgiftslagen”) you have the right to once annually obtain from us, free of charge, information about which of your personal data we have on record, how the data is being used and wherefrom it was obtained. Such requests are to be made in writing. You also have the right to request correction of erroneous personal data as well as withdraw any previous agreements concerning use of your personal data. Drdenimjeans.com processes your personal data with utmost caution and guarantees that your data will only be used by Dr Denim. Dr Denim will not, without your prior approval, pass on your data other than where required by law, if necessary in relation to your purchase of a product or service from Dr Denim or if Dr Denim deems it necessary to protect and defend rights or property belonging to Dr Denim.
Data use for marketing purposes
Data which you submit directly or indirectly to Dr Denim may be used for marketing purposes and to ensure that the content and services provided by us and our partners suit you and your interests.
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When our friends Stewart Bryden and Ruth Finn Leiser visited Scandinavian grounds, we couldn’t miss the chance to ask them to show you their impressions of the city where all it all began for Dr. Denim, Gothenburg.
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